According to the latest report of the IMARC group, entitled “United States Online Food Delivery Market Report: Industry Trends, Share, Size, Growth, Opportunities and Forecast 2021-2026The US online food delivery market has reached a value of US $ 21.2 billion in 2020. Looking ahead, IMARC Group expects the market to show strong growth over the next 2021-2026. Online food delivery refers to the process of ordering food through the webpage or mobile app of a restaurant or food service provider. An online food portal allows a user to easily browse a wide variety of menus and the price list of various restaurants. These portals also offer a fast checkout process and secure payment options, giving users a hassle-free and seamless overall food ordering experience. Additionally, online food delivery apps require minimal human interaction, resulting in less misunderstanding and miscommunication regarding the order placed, eliminating the risk of human error. In the United States, the online food delivery system is extremely popular mainly due to its associated convenience.
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US Online Food Delivery Market Trends:
Busy work schedules and inflating income levels of the majority of the population in the United States are among the major factors driving the market growth. With the majority of the country’s population being actively engaged in professional spheres, there is little or no time left to prepare home-cooked meals or have a full meal. Hence, there is a drastically increasing demand for readily available meals offered primarily through various online food delivery portals. In addition, technological advancements are a crucial factor in boosting the market growth in the country. Due to the proliferation of brands and companies offering online meal delivery services, market players are launching advanced versions of their apps with improved and user-friendly interface. They continually engage in research and development (R&D) activities to upgrade their portals with the aim of gaining a competitive advantage in the market. For example, DoorDash, a San Francisco-based food delivery service, provides various user-friendly features on its app, including real-time tracking and scheduled deliveries. The thriving food and beverage industry and growing collaborations between restaurants and app developers are some of the other factors that are pushing the market further into the country.
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Key market segmentation:
Breakdown by type of platform:
- Mobile applications
Based on the platform type, the market has been divided into mobile apps and websites, with mobile apps being the most popular segment.
Breakdown by economic model:
- Order-driven food delivery system
- Logistics based food delivery system
- Full Service Food Delivery System
Based on the business model, order-driven food delivery systems had a clear dominance in the market. Some of the other major segments include logistics-based and full-service food delivery systems.
Breakdown by payment method:
Based on payment method, online payments accounted for the majority of the total market share, followed by cash on delivery.
Breakdown by region:
- Where is
Geographically, the West region occupies the first place in the market. Other key regions include the Northeast, Midwest, and South.
The competitive landscape of the market has been examined in the report, along with the detailed profiles of the major players operating in the market.
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